Thanks. That all makes sense. And mktg/advertising would have to be local too. Wouldn't have come off quite right if you had American hacks doing all that for the Brits. Somewhat related, but it reminds me that years back, NBC set up some kind of deal to finally show episodes of "The Tonight Show, Starring Johnny Carson" (the official title; everyone would just refer to the show as "Carson") in the U.K..Parker had a factory in England specifically to make pens for the UK market. This was before parts were routinely shipped all over the world I guess, so many things would have been sourced and manufactured locally. Marketing / advertising seemed to be done locally too.
Once it started being shown, it landed like a lead balloon, or, as Keith Moon famously said "a Lead Zeppelin".
The Brits sat there stone-faced, clucking at the "sensibilities" of the Yanks.